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Ingredient Spotlight: Goji Berry

What Are The Benefits Of Goji Berries For Hair?


Estimated Read Time:  3.5 minutes 


Summary: In this blog we detail and explore what goji berries are and how they work for hair. We’ll discuss what goji berries do, whether you should be using them as an ingredient in your hair care and the goji berry benefits. Read on to discover more about goji berries, where they come from and how they can serve your strands… 


What Are Goji Berries?

Goji berries (Lycium barbarum) or the “wolfberry” is native to a Chinese shrub and are bright orange/red in color. The goji berry is branded as a superfood because of it’s popular and well-touted health benefits. They can be consumed dried, raw or cooked and are commonly found in supplements, teas, juices or sprinkled as a topper on energising meals, like breakfast bowls. 

They’re widely acknowledged as being excellent for your health, sporting antioxidant properties and being packed with vitamins (namely A and C), iron and fiber. They’re also considered a source of protein. But, we know about that… So, what are the benefits of goji berries for hair? 

What Are The Benefits Of Goji Berries For Hair?

It’s thought that the goji berry isn’t just a superfood for your body, but for your hair too! They are considered antibacterials, anti-fungals and have anti-inflammatory properties which is excellent news for your scalp. Keeping the scalp and hair follicles clean, healthy and happy is a great way of ensuring the optimal environment for good hair growth. 

Goji berries are rich in amino acids, which can help strengthen your locks. Hair is made up of the protein keratin, which amino acids are naturally found in. If hair is weak or brittle, goji berries and their amino acid load can help rejuvenate and repair the structure of hair, restoring its strength and vitality. 

Goji berries are loaded with Vitamin C which is an antioxidant. Vitamin C helps the body’s regeneration process, supporting it to repair damaged cells. By applying hair and skin products topically that include Vitamin C, via ingredients like goji berries, it can do the same thing for our hair and skin by helping offset the damage we might get from pollution, the environment and overexposure to the sun.

Goji berries also help add moisture to hair with their rich Vitamin A content - this helps encourage the production of sebum that is naturally and routinely produced by the body. Sebum keeps hair strands hydrated, so goji berries can replenish dry, damaged tresses with the moisture it’s craving, and in turn improve the appearance and feel of your locks too, thus promoting manageability!

Are There Any Goji Berry Side Effects?

Goji berries, when used topically, don’t typically carry any side effects unless you have an allergy to them. An allergic reaction may present as a red rash, or irritated, inflamed and sore skin. If this happens, stop using your new product immediately and consult with your doctor. 

Where Can I Find Goji Berries?

You can find goji berries in Cel’s Re:Gen Repair & Protect Shampoo and Conditioner which both work to repair hair damaged by coloring, heat and pollution, and protect from further day-to-day damage.

It’s also located in Cel’s Re:Gen Color Revival Mousse which is a lightweight, whipped hair treatment that helps to keep color tones vibrant for longer. It works to restore color vibrancy and enriches the hair roots with restorative ingredients, like goji berry, from the comfort of your home.

Brands will usually promote the inclusion of goji berries in their formulas clearly on the label or ingredient list of their skin and hair care products. You can also look to start including goji berries into your diet, reaping their benefits from the inside out. You can find goji berries at most health and food stores as either actual berries (dried or fresh) or in juices, teas or supplements. 

So, are you ready to try out the magic of goji berries on your hair?

Related Reads

Vitamin C For Hair

Collagen & Hair Growth





Sarah Milton

A passionate content writer, with a specific interest in the science behind hair care. Having created content for several years, I’ve grown my knowledge exponentially in the science behind hair growth, quality and texture, and what ingredients our tresses need to thrive. When not in the office, I’m walking my dog along the beach or invested in a brilliant television drama.